COLLANCE's Final Report

Techika Techa-intrawong
Aug 30, 2021
7 min read

Outline

Employers

Problem
Current solution
Solution
Target group
Competitor

College Students

Problem
Current solution
Solution
Target group
Competitor

In the view of platform developers

competitors
primary
scondary
business model (stakeholder)

Business Canvas

key partners
key activities
key resources
value proposition
customer relationship
channels
customer segments
cost structure
revenue streams

University Freelance --------------------------------------------------------------------------------------------------------------------------------

Employers

Introduction:

Have you ever felt tired finding a worker who is suited for you? If you are the easiest and the best way is to post job vacancies and hire fast through our platform.

Description:

Our platform aims to open more selections for employers without having to follow strict rules and concern about workers’ abilities. Employers can select among qualified candidates which are screened to work to their fullest potential within the period of work time. Through our platform, employers can see freelance workers based on their major, interests, and skills in order to ensure that the workers are suited to the specific task the business requires.

Research findings:

Research 1

You might think that in the middle of this pandemic economy, with millions of Americans out of work and the unemployment rate hovering around 8%, it’d be easy for businesses to find workers to hire right now. But a recent report from the ‘National Federation of Independent Business’ found that over a third of small businesses have open positions they haven’t been able to fill.

About three weeks ago, Holly Dreeuws started looking to hire a few more workers for the pool construction company she runs in San Diego, California. She’s still looking.“We cannot get somebody in to interview for the life of us,” she said. Dreeuws says she’s floored. “We get hits all the time, we call, we set up interviews and most of the time they don’t show.”

Research 2

In a recent survey by Robert Half, 60 percent of small business owners report the biggest challenge they face in hiring or managing staff is simply finding skilled workers to do the job. (The second-biggest concern—maintaining employee morale and productivity—was far behind, cited by only 19 percent of respondents.)

It’s hard to believe finding staff is still a problem in a marketplace where so many people are still unemployed, underemployed or looking to switch jobs. What gives? Some workers have been out of the workforce so long that their skills have atrophied. Others, even those with jobs, haven’t kept up with the rapid pace of workplace change.

But for many small businesses, the problem is not the kind of workers that are out there, but the way they approach hiring. Big companies have huge HR divisions, established brands and clear-cut pathways for employee advancement. For small companies, the brand recognition is likely not there, the recruiting staff probably isn’t in place, and the advantages of working at an entrepreneurial business may not be readily apparent.

Users persona:

Start-up and small-sized businesses that have low capital
Businesses incurring financial crisis from COVID-19 that want to save up costs
Businesses that does not need full-time employees as it is a small amount of work
Businesses that need temporary / part-time employees, eg. restaurants that only need more waiters during rush hours

Problem + solution presented:

Problems:

Small businesses are struggling to find qualified workers
Businesses have to pay at a high price to get the type of workers they want.
Sometimes businesses need a person to do just a small amount of work to fill the gap but they don’t want to hire them in the long term. (flexible working hour)
It is hard for small businesses to find workers in a rush time as a freelance or part time job.

Current solutions:

Employers pay high rate to hire skilled workers that match with the job (good offers and welfare may be required to hire)
Recruiting freelancers/ part-time workers via social media or online platforms
Recruiting by print advertising
Searching potential candidates on recruitment sites
Contacting the education institution: universities / schools

Solutions:

Able to find qualified workers at a lower price without any commitment
Candidates have been scanned in order to work at their best for the businesses
Freelancers / part-time workers have matching skills and abilities with your needs
Able to find freelancers / part-time workers in a rush time or for temporary
Able to find the freelancers / part-time workers only for a period of time offered by businesses (pay rate is according to the job order rather than salary, so save costs)
Able to see the profile, portfolio, and online resume of the candidates before recruiting or making a contract

College Students -----------------------------------------------------------------------------------------------------------------------------------------

Introduction:

Have you ever struggled finding a job because you are still in college and cannot fully spend all your time with the work? If you’re a college student or recent graduate looking for tools to aid you in your job search, consider looking into our new freelance career websites “name”.

Description:

Our platform aims to open more job opportunities for college students without having to follow strict rules: no fixed schedule, only take each job, part-time job. It does not only open more options for students to gain income, but also build up a student portfolio and personal experience. The platform we provided let students see relevant jobs based on their major, interests, and skills. Various jobs are available whether it is a job in firms or universities.

Research findings:

For many of us, the time we spend as students is the best years of our lives. Not only was it a time you met valuable new friends, but also a time for self discovery, learning who you are and who you want to be through experiences as a “freelance worker”. Most college students are working as they study, but the amount and type of work varies widely. And the forces behind those variance aren’t random.

This statistic shows the distribution of the most common job search activities performed by college students in the United States in 2017. In 2017, about 20 percent of college students used mobile apps to search for a job in the United States.

https://www.indeed.com/community/sales-retail/college-student-struggling-to-find-a-job/m-p/1152558

https://www.studentprintz.com/college-students-struggle-to-find-employment/

https://spectrumnews1.com/oh/columbus/news/2020/04/12/college-graduates-struggle-to-find-work-in-their-field-during-covid-19

Users persona:

We mainly focus on college students who seek to find part-time jobs while studying. Three main characteristics of this group are they are usually limited to time availability, they want to gain real working experiences, or they want to find extra earnings. However, the problem is that existing

Problem + solution presented:

Problem:

College students are facing a problem in which they want to earn extra income
College students are willing to gain real working experiences
College students cannot find part-time job or are not qualified when employers are looking for graduate or experienced employees
Employees cannot find college students due to their limitations in availability and right skills
Employees do not need full-time employers due to costs, less job descriptions, or any other reasons
Employees seek low-paid employees as work does not require highly skills

Solution:

Developing an online platform that helps freelancer to find a job
Let students submit their resume on the platform
Build strong portfolio for students
Supports small to medium enterprises and college professors with hiring part time workers who are not costly and have certain skills.
Helps students with finding themselves while gaining experiences.

In the view of platform developers -------------------------------------------------------------------------------------------------------------

Competitors:

Primary

Freelancer.com: website that helps finding projects for freelancers by categorizing types of work and sending notification to freelancers when job positions are available
Freelancebay: centre of freelancers
Fastwork.co: finding freelancers, briefing work, payment in one app
Friendlyfreelance: website for finding freelancers
Thaifreelanceagency : เว็ปไซด์สำหรับหา freelance และหางาน freelance

Secondary

Jobbkk.com : เว็ปไซด์ และแอปพลิเคชั่น หางานที่เป็นตำแหน่ง และสามารถเลือกโลเคชั่นของที่ทำงานได้
Daywork.co : เว็ปไซด์ แหล่งหางานพาร์ทไทม์สำหรับนักเรียน นักศึกษา สร้างรายได้เสริมง่ายๆด้วยงาน part time เรทดี คุ้มค่า ได้ประสบการณ์ | หาคนทำงาน จ้างพนักงานพาร์ทไทม์เข้าไปช่วยงาน
Th.jooble.org : เว็ปไซด์ หางานที่เป็นตำแหน่ง และสามารถเลือกโลเคชั่นของที่ทำงานได้
JobsDB Job Search: แอปพลิเคชั่น หางานที่เป็นตำแหน่ง แบบระยะยาว
Indeed Job Search: แอปพลิเคชั่น ใส่resumeของเราไป และจะมีคนติดต่อไปทางอีเมล ถ้าเราได้รับเลือกเข้าทำงาน
JobThai Jobs Search: แอปพลิเคชั่น หางานที่ใช่ใกล้ตัว หรือจากพิกัดบ้าน เลือกกรองตามอาชีพได้
ThaiJobsGov: แอปพลิเคชั่น สำหรับคนที่มองหางานราชการ บอกตำแหน่งงานที่เปิดรับสมัคร

Business model (stakeholder): --------------------------------------------------------------------------------------------------------------

Employers who hire part time or freelance workers
employers can post their tasks or job on the platform
students who want to work as a freelance or part time and short-term period
students need to provide their portfolio/resume in order to register for jobs.
When a student gets accepted to a job, the employer has to pay commission on our platform.
after the employer paid for the commission. the employer and students can communicate through our platform which the feature is called chat bot.

Employers

Key partners:

Sponsors
Investors
Software house
Venture Capital
Universities
College students
Top college students
College students who seek to find part-time jobs while studying
Students with limited to time availability
Students who want to gain real working experiences
Students who want to find extra earnings

Key activities:

Our platform aims to open more selections for employers without having to follow strict rules and concern about workers’ abilities. Employers can select among qualified candidates which are screened to work to their fullest potential within the period of work time. Through our platform, employers can see freelance workers based on their major, interests, and skills in order to ensure that the workers are suited to the specific task the business requires.

Key resources:

Intellectual: copyright, patent
Human resource: programmer and online security
Computers
Coding for application
Financial resources

Value proposition:

“Solutions offer for you”
“Qualified workers at a lower price without any commitment”

Customer relationship:

Build trust between our platform and our customers by providing qualified workers
Give opportunities for college students to discover themselves through part time work
Provide work opportunities and financial value for college students

Channels:

Online application
Online website
Social media such as Facebook and Twitter
Word of mouth

Customer segments:

Primary target

Start-up and small-sized businesses that have low capital
Businesses incurring financial crisis from COVID-19 that want to save up costs
Businesses that does not need full-time employees as it is a small amount of work

Secondary target

Businesses that need temporary / part-time employees, eg. restaurants that only need more waiters during rush hours

Cost structure:

Initial investment

Research and development
Application development

Fixed cost

Salaries
General and administrative
Application maintenance
Application security

Variable cost

Advertising
Income sale

Revenue streams:

Service revenue
Advertising revenue
Revenue sharing

College students

Key partners:

Start-up and small-sized businesses that have low capital
Businesses incurring financial crisis from COVID-19 that want to save up costs
Businesses that does not need full-time employees as it is a small amount of work
Businesses that need temporary / part-time employees, eg. restaurants that only need more waiters during rush hours

Key activities:

Our platform aims to open more job opportunities for college students without having to follow strict rules: no fixed schedule, only take each job, part-time job. It does not only open more options for students to gain income, but also build up a student portfolio and personal experience. The platform we provided let students see relevant jobs based on their major, interests, and skills. Various jobs are available whether it is a job in firms or universities.

Key resources: